1
Write for a specific viewer
State the question the video will answer, draft an opening that makes the payoff clear, then outline the points in a logical order. Ask AI for alternate phrasing or missing questions, not unquestioned facts. Read the draft aloud and replace stiff wording with language you would actually use.
2
Map each beat to evidence
For every narration beat, note what the viewer should see: a diagram, licensed footage, a screen recording, a caption or a simple graphic. If a visual adds no information, shorten the scene. Keep a record of sources and asset permissions as you assemble the plan.
3
Edit and listen without the screen
Assemble narration and visuals, then listen once without looking. If the argument is confusing, fix the script before polishing transitions. Watch again with the sound low to check whether on-screen text is legible and each image matches what is being said.